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Service Cloud, Non-profit, Microsoft Dynamics 365, Salesforce

North America’s Largest Disaster Recovery Firm Unifies ERP and CRM Across 18 Integration Points with Dynamics 365 F&O

North America’s Largest Disaster Recovery Firm Unifies ERP and CRM Across 18 Integration Points with Dynamics 365 F&O

Results at a glance

18+ Integration points built across systems 50% Faster M&A onboarding timelines 90% Reduction in manual effort for PMs

About the client

Established in 1989, this client is North America’s largest family-operated disaster recovery services firm, specializing in restoration, environmental remediation, and reconstruction services following natural and man-made disasters.

With 60+ offices and more than 2,000 employees, the company supports large-scale recovery projects across the continent. Rapid growth and an aggressive M&A strategy meant the company was constantly absorbing new entities, integrating disparate systems, and managing teams across dozens of locations.

What was once a manageable IT landscape had become an obstacle to growth.

Client challenges

The client’s fast growth and frequent acquisitions had created a patchwork of disconnected platforms. The issues were systemic and affected multiple parts of the business.

  • Disconnected CRM and ERP

Salesforce, the company’s primary CRM, had no reliable real-time connection to the back-office ERP. Work orders created in Salesforce had to be manually re-keyed into operations systems, causing delays, errors, and additional effort for project managers.

  • Manual Work Order Processing

Project managers spent significant time on administrative data entry. Complex Xactimate PDFs, used for job scoping and estimating, had to be manually parsed and re-entered into the ERP.

  • M&A Onboarding Delays

The company lacked a scalable framework to onboard newly acquired entities into its ERP. Each integration was handled separately, delaying the operational value of acquisitions.

  • Fragmented Payroll and Third-Party Integrations

Payroll, compensation, and benefits for a 2,000+ person workforce relied on ADP, but ERP connectivity was unreliable and manual-dependent. Third-party platforms including Leveset and Comerica also required separate integrations.

  • No Audit Trail or Data Governance

Without a connected API backbone, the company lacked a reliable way to track data changes, enforce access controls, and maintain a clean audit trail.

Solution

LevelShift approached the engagement in three phases: ERP selection and architecture, system integration and M&A onboarding, and workflow optimization. Each phase helped establish a scalable foundation instead of isolated point fixes.

Phase 1: ERP Selection and Scalability Foundation

LevelShift assessed the company’s accounting and operations systems against its growth and acquisition plans.

Following the evaluation, Dynamics 365 Finance & Operations was selected as the ERP platform of record for its scalability, finance, supply chain, project accounting, and integration capabilities.

LevelShift also defined the integration architecture connecting D365 F&O, Salesforce, ADP Payroll, Leveset, Comerica, and other third-party platforms.

Outcome

A clear ERP roadmap reduced implementation risk and accelerated time-to-value across six acquired entities.

Phase 2: System Integration and M&A Onboarding

LevelShift deployed MuleSoft to connect Salesforce, D365 F&O, ADP Payroll, and project accounting through an API-driven architecture.

Salesforce customer records, jobs, and work orders were integrated with D365 F&O in real time. Eighteen integration points were established across Salesforce, ADP, Leveset, and Comerica.

LevelShift also built a repeatable framework for onboarding acquired entities into D365 F&O. Six entities were onboarded within five months, reducing timelines by 50%.

Outcome

Real-time data synchronization eliminated manual re-entry and cut M&A integration timelines by 50%, while improving governance and traceability.

Phase 3: Workflow Optimization and Operational Efficiency

LevelShift then focused on reducing manual effort in high-volume workflows.

Using MuleSoft, Xactimate PDFs were automatically parsed and pushed into D365 F&O, eliminating manual data entry.

ADP payroll and purchase requisition workflows were streamlined, while Salesforce Lightning screens were unified to eliminate 3–4× manual re-entry across customer and job management.

Outcome

Manual effort on project setup and job scoping dropped by 90%, and the job-to-order cycle became 60% faster.

Benefits

Working with LevelShift, the client moved from disconnected systems to a unified, real-time operational platform.

  • Unified ERP platform: D365 F&O supported rapid growth, 400+ concurrent users, and a complex multi-entity operating model.
  • Seamless M&A integration: Six newly acquired entities were onboarded within five months, 50% faster than previous timelines.
  • Real-time data synchronization: Salesforce customer, job, and work order data flowed in real time across platforms.
  • Audit-ready API backbone: Eighteen integration points created a traceable, governance-ready data environment.
  • 90% reduction in PM manual effort: Xactimate PDF automation and streamlined workflows reduced project manager data entry.
  • 60% faster job-to-order cycle: Faster movement from job scoping to work order creation improved operational throughput.
  • Repeatable integration framework: The architecture now supports faster onboarding for future acquisitions.

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