Why Choose Dynamics 365 for Retail Business? – Reasons and Benefits

The retail industry, in particular, faces many obstacles, from operations, inventory, and merchandising to staffing and functioning across various platforms.

These obstacles become even more complex with digital disruption, ever-evolving technical breakthroughs, and shifting customer expectations. However, retailers know that success does not come without adversity, and many retail enterprises have shifted their operational processes to overcome these challenges, adapt to the rapid changes, and compete in the market.

In a competitive market, the industry is continuously changing, so there will always be new challenges to overcome. Now, sophisticated technologies, such as Microsoft Dynamics 365, enable retailers to adapt to ever-evolving changes quickly. With its rich, interactive features and countless capabilities, Microsoft Dynamics 365 helps retailers adapt and succeed now and long into the future.

What Can Dynamics 365 Offer Retail Businesses?

Microsoft Dynamics 365 is a CRM and ERP system with all the tools needed to manage a business. Retailers can leverage Dynamics 365 to automate business operations, deliver seamless cross-channel customer service, personalize customer engagement, manage finances, support HR departments, and more. The Dynamics 365 suite also provides an exclusive app for retailers called Dynamics 365 Commerce. Dynamics 365 Commerce has sophisticated retail business management features, such as merchandising, inventory, and channel management.

Benefits of Leveraging Dynamics 365 for Retailers:

• A Holistic View of Information
  Dynamics 365 solutions provide a unified dashboard that enables users to see customer data and critical metrics in one place. This allows them to understand better what is happening, identify problems, and take preventive or predictive measures. With this single view, Dynamics 365 encourages retailers to take control of their daily operations and track sales across their organizations.
• Improved Customer Experience Management
  A retail business’s customer experience is essential. Dynamics 365’s customer experience management feature helps retailers exceed customers’ expectations, deliver better customer service, and create a seamless shopping experience through customized and consistent touchpoints and workflows.
• Effective Inventory Management
  With Dynamics 365, you can fully evaluate product availability across stores and warehouses anytime and anywhere. Also, the intelligent and automated systems in Dynamics 365 help you cut costs and enhance sales revenues.
• Personalized Customer Experiences
  Over 45% of digital customers desire a consistent, personalized shopping experience across channels. Dynamics 365 helps you provide exceptional personalized customer service and enhance customer loyalty by connecting various touchpoints.
• Real-Time Reports and Competitive Advantage
  Leveraging Dynamics 365 Commerce, retailers can access real-time customer data and get real-time reports to encourage informed decisions at the right times.
• Unified Platforms
  Dynamics 365 supports a familiar, reliable cross-channel platform, enabling users to provide excellent shopping experiences to their customers in stores, mobile devices, the web, and contact centers. By connecting data and customer information across channels, Dynamics 365 enables retailers to deliver seamless omnichannel experiences that enhance the customer journey.
• Quality Service
  The unified, familiar platform provides the flexibility and freedom to address product availability in online stores, collect orders from different locations, and arrange deliveries with optimized retail ordering.
• Productivity Management
  Dynamics 365 has several capabilities that can help you boost employee productivity, such as scheduling modules, employee dashboards, task managers, and more. Employees can also use the app to access a self-service portal to view their allocated tasks, schedules, and responsibilities.
• Secure and Updated Cloud Platform
  By exploiting data on changing patterns and buying behaviors, you can manage your business and stay on top of market trends. Additionally, Dynamics 365’s cloud-based infrastructure and built-in security tools will protect your critical business data in a secure and accessible environment.

The benefits of Dynamics 365 solutions for retail businesses are endless. In addition to the benefits mentioned above, we highlighted below the top reasons to leverage Dynamics 365 for your retail business.

Top 7 Reasons to Choose Dynamics 365 for Retail Businesses:

1. Flexibility: Dynamics 365 allows retailers to deploy and operate in the cloud, on-premises, at the edge, or in a hybrid approach per their terms.
2. Fast Implementation and Updates: With cloud deployment, ERP implementations are easier and faster. You can deploy upgrades simultaneously across all channels, ensuring employees always have access to the latest features and security tools.
3. Excellent ROI with Low Costs: Faster implementation time means faster time-to-value, saving you time and expensive employee costs. Automated updates also ensure that users can always access the latest features and functionality to increase their ROI.
4. Security: Dynamics 365 cloud deployments make keeping teams updated with the most recent software easier. This means that users always have access to the latest security updates, such as identity permissions, encryptions, authentications, and data loss prevention tools.
5. Artificial Intelligence (AI): Dynamics 365 is integrated with AI and data visualization tools to give retailers better visibility into their business and help them make more informed decisions, generate data-driven inventory forecasts, enhance operational efficiencies, and boost business performance.
6. Seamless Integrations: Dynamics 365 Commerce integrates with other Dynamics 365 applications and productivity tools to encourage retail employees to increase their productivity and collaboration using familiar tools.
7. Ease of Use: The integrated capabilities of Dynamics 365 applications enable retailers to complete complex tasks such as inventory forecasting and billing reconciliation in Excel and automatically update the tasks and changes in their Dynamics 365 Retail instance.

How to Implement Dynamics 365 for Your Business?

Despite the many benefits of Dynamics 365 and the countless reasons to leverage it for your retail business, there is a catch in implementing the solution. Before you invest in any enterprise solution, you need to analyze the solution and build a working strategy that will be suitable for your business. We have helped many companies across various industries to identify the right Dynamics 365 solution, strategy, and implementation to transform business success. If you would like to learn more about how you can leverage Dynamics 365 capabilities to enhance your retail business, talk to our team!